Playing to Win, Expanded with Bonus HBR Articles: How Strategy Really Works - A.G. Lafley - książka
Producent: Harvard Business Review
The guide to achieving success, now enhanced with an updated foreword and two additional articles from Harvard Business Review, highlights that while strategy is straightforward, its execution can be challenging. This is because effective strategy demands that individuals and organizations make precise decisions about their future, a task many fail to do well. This business classic, enriched with insights from Adi Ignatius, a former editor in chief of HBR, and contributions from leading business experts, demystifies what strategy entails, its purpose, and its execution. The authors bring to life one of the most notable business transformations of the past century, which they orchestrated together, to support their insights. A.G. Lafley, who served as CEO of Procter & Gamble, alongside strategic advisor Roger Martin, successfully doubled the company's sales, quadrupled its profits, and boosted its market value by upwards of $100 billion over a decade. From their insights, any organizational leader can build strategic goals into daily operations, focusing on the critical decisions that drive business prosperity: deciding where to play and determining how to win. At the heart of their playbook is a framework of five integrated, vital strategic choices: What is our winning aspiration? Where will we play? How will we win? What capabilities must we have in place to win? What management systems support our choices? Through vivid accounts of renowned P&G brands such as Olay, Bounty, and Gillette, they illustrate how crafting a strategic direction and making supportive decisions can be the deciding factor between merely participating and achieving victory.
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