How Brands Grow - Sharp Byron - książka
Producent: Oxford University Press
This book offers data-driven insights into the pressing questions marketers face daily. It delves into topics like the growth of brands, the actual impact of advertising, the effects of price promotions, and the real influence of loyalty programs on consumer loyalty. "How Brands Grow" compiles years of research into an accessible format tailored specifically for marketing professionals seeking to expand their brands.
Sklep: skupszop.pl
Cena:
110.00
PLN
Przejdź do sklepu